Building Your Personal Brand To Be Successful

Dr. Katrina Burrus, MCC interviews Chris Ducker about developing your personal brand while answering the following questions:

1) Why should entrepreneurs be focused on building their personal brands?

2) What's the one thing we should be doing to build our personal brands?

3) How can we monetize our brands, once they’re built?

4) Where did you get the idea for your Youpreneur Community? What inspired you to start it?

5) You’re a big lover of live events and hold them around the world each year - why live events?

Chris Ducker is a serial entrepreneur, keynote speaker and author of the bestseller, “Virtual Freedom”. Originally from the UK, Chris has lived in the Philippines for 15-years, where he hosts the annual Tropical Think Tank mastermind event and has founded several businesses, which combined house over 450 full-time employees. He is also a popular business blogger and podcaster at ChrisDucker.com and the founder of the personal branding business community, Youpreneur.com.

Connect with Chris:  Facebook, Twitter, and YouTube

How to Build a Successful International Law Practice

Dr. Katrina Burrus, MCC ask Mr. Xavier Oberson what he attributes his success to in Building a Successful International Law Practice?

"Express your knowledge in a simple way," says Xavier Oberson.  "Take a niche market aspect of law and develop it to an International level"  "What made you so well known?"  I like to entertain and teach.  Playing music, teaching and speaking at conferences is entertainment "

"I do it in a humble and entertaining way but with good content and I use anecdotes to teach".

What about Switzerland's tax, legal and fiscal regime?

"If Switzerland goes in the right direction, Switzerland has a lot of potential" Switzerland has a strong legal system with independent judges".....

What was the most difficult time in your career and how did you overcome it?

I went to Harvard Law School and I was nobody there. Nobody knew me there. I was among other very smart people.  This was the best professional decision I took. It opened my mind. You do not take anything for granted.  It humbles you because you meet very intelligent people. After that experience, I developed the firm Internationally.

I published articles and gave presentations but you really need to work and I even worked on holidays writing books when all my family was on the beach. It probably cost my marriage.

Did you have an aha moment when your career shifted drastically?

I had a second child when I was in Harvard in a very small apartment.  I intended to work in the US when I received a phone call from the University of Geneva to be a lecturer.  I said yes, and my life changed completely but I knew that was the right decision.

You also advise the Swiss government?

You need the skills of a professor, of a negotiator and be able to entertain.....

What motivates you today?

Tune in to find out how Xavier Oberson answered this question and many more.

What is the best business advice you received?

What did music teach you about business?

What habits has been part of your business success?

What advice would you give to young attorneys today?

Xavier Oberson is a Professor in Swiss and International Tax Law at the University of Geneva. After his studies at the University of Geneva where he obtained his law degree and his Doctorate in law in 1990, he pursued his studies and research at the Harvard Law School where he also completed the International Tax Program (ITP) in 1992.

He published numerous books and articles, notably the standard books « Droit fiscal suisse », Basel 2011, 4th ed (Helbing & Lichtenhahn), « Précis de droit fiscal international », Bern 2014, 4th ed. (Stämplfli) and was co-author of « Switzerland in international tax law », 4th ed., Amsterdam, 2011 (IBFD Publications). He teaches regularly in various Universities abroad and is invited Professor at la Sorbonne (Paris Assas).

He is President of the “Journée de droit fiscal” that he organizes every year with the “Ordre Romand des Experts Fiscaux diplômés (OREF) of which he is a member of honor. He initiated and is the director of the new Tax LL.M. (Master of Advanced Studies), of the University of Geneva, which started early 2011.

He is active in various associations, expert committees, and foundations. In this context, he regularly drafts legal opinions, collaborates on various tax reforms and takes part in Parliament sessions.

He was admitted to the Geneva bar in 1987 and is also a partner of Oberson Avocats, a law firm specialized in Tax matters. He advises private clients as well as corporations in all Tax matters. In addition, in 2008, he participated in the development, with the State of Morocco, of a project regarding an Ecological Tax reform

Excellent Executive Coaching

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The EEC podcasts are sponsored by MKB Excellent Executive Coaching that helps you get from where you are to where you want to be with customized leadership and coaching development programs. Excellent Executive Coaching offers leadership development programs to generate action, learning, and change that is aligned with your authentic self and values. Transform your dreams into reality and invest in yourself with coaching programs to reach your goals.

Saving Children with Seth Berkley CEO of GAVI

Seth Berkley answers what led him to become the successful leader he is as CEO of GAVI the Vaccine Alliance while answering the following questions.

• What is your leadership Strategy?
• What is one trait you possess that makes you an effective leader?
• Can you tell us a story of how you used that trait to build success?
• What were some of your most difficult challenges in your career and how did you overcome them? Take us to your biggest failure?
• What is one key takeaway from that experience, that drove you to success?
• Who had an impact on you in regards to your career path or one person who you regarded as a mentor in regards to leadership?
• How important is innovation within your company?
• How do you motivate the people who work for you?
• What is the biggest challenge facing leaders today?
• Can you explain the impact, if any, that social networking has made in your organization or you personally?
• What advice would you give someone going into a leadership position for the first time?

Seth Berkley joined the GAVI Alliance as its Chief Executive Officer (CEO) in August 2011. The GAVI Alliance is a public-private partnership whose mission is to save children’s lives and protect people’s health by increasing access to immunization in developing countries.

Since its launch in 2000, GAVI has prevented more than five million future deaths and helped protect 288 million children with new and underused vaccines.  Under Berkley’s leadership, the Alliance plans to deliver vaccines to another quarter of a billion children and prevent four million more deaths by 2015. Dr. Seth Berkley is a medical epidemiologist by training. He is the current CEO of the GAVI Alliance and a global advocate on the power of vaccines. He is also the founder and former CEO of the International AIDS Vaccine Initiative.

Excellent Executive Coaching

If you have enjoyed this episode, consider subscribing to iTunes. We would love a review on iTunes.

The EEC podcasts are sponsored by www.ExcellentExecutiveCoaching.com that helps you get from where you are to where you want to be with customized leadership and coaching development programs. Excellent Executive Coaching offers leadership development programs to generate action, learning, and change that is aligned with your authentic self and values. Transform your dreams into reality and invest in yourself with coaching programs to reach your goals.